Cookie Policy

Last updated: 10 July 2026

This Cookie Policy explains how Leeds Drains uses cookies and similar tracking technologies on our website.

1. What Are Cookies?

Cookies are small text files stored on your browser or device when you load web pages. They help websites recognize your device, remember preferences, and analyze user statistics.

2. How We Use Cookies

We use cookies to improve user experience and track lead attribution. These fall into several categories:

Essential Cookies: Required for security, form validations, and navigating the website.
Analytics Cookies (GA4): Google Analytics uses cookies to collect anonymous usage information (such as scroll depth, clicks, and pages visited). This helps us see which guides and service pages are most useful.
Attribution and Tracking Cookies (WhatConverts): WhatConverts uses tracking tokens to swap phone numbers dynamically based on whether you arrived from Google Ads, organic search, or direct navigation, helping us measure marketing performance.

3. Controlling Your Cookies

Most web browsers allow you to manage cookie preferences through their settings menu. You can block all cookies, delete existing cookies, or choose to be notified when cookies are set. Please note that disabling cookies may affect form functionalities.

4. Third-Party Scripts

We run Google Tag Manager (GTM) and WhatConverts scripts to support conversion measurements. These partners may place their own cookies to log conversions or click signals.